Singleclic — Strategy · Communications · Experience
A brand.Defined, Expressed, Experienced.
Brand strategy, communications, experience and knowledge transfer.
From idea to delivery.
The starting point
Every communication begins with a clear intent.
Know what to say, to whom and to what end. Then bring the same clarity to every expression of the brand.
Singleclic connects strategy, identity, content, experience and knowledge transfer in one continuous practice.
Expertise
Four areas of expertise.
One shared standard.
Brand &
Communications &
content.
Align message, tone and content behind one strategy.
Communications & content
Customer experience &
experiential marketing.
Every experience delivers on the brand promise.
Customer experience & experiential marketing
Digital literacy &
knowledge transfer.
Make digital life understandable, accessible and useful.
Digital literacy & knowledge transferDefined.Expressed.Experienced.
Positioning provides direction.
Communications give it a voice.
Experience gives it substance.
Knowledge transfer extends its reach.
Approach
Think the brand through to the experience.
The context, audiences and uses.
Positioning, priorities and the value proposition.
Messages, content and form.
Journeys, interactions and experiences.
Knowledge and practical use.
Work
Proof through
action.
Background
A keen eye. Direct involvement.
Nearly twenty years of experience across strategy, communications, customer experience and knowledge transfer.
Apple
Management, team development and customer experience.
Serono / Merck
Communications strategy and transformation in an international environment.
State of Vaud / OCOSP
Public communications, campaigns, events and mediation.
Substance, then form.
Never one without the other.
One point of contact. A direct relationship. Continuous involvement, from thinking to delivery.
Talk to Pascal